If your goal is to launch a new product, support a revenue critical conference or event or create a community among your association members, custom publishing is your solution. B2B Media Company delivers you the advantages of expert in-house publishing team without the high cost or overhead.
Garner product awareness and cut through the noise.
By custom publishing your own product magazine or brochure, your product can take center stage in your marketplace. In partnership with your channel members or exclusively yours, B2B Media can help take your product-marketing launch to the buyer—and cut out the noise from competitive advertising. Whether targeting domestic or international audiences, we can build the print and electronic media products that meet your needs. Our expert team can help develop circulation databases, distribution strategies and product and content solutions along with your team. Plus, your company controls content, look and feel, and circulation strategy—but B2B Media Company does the work.
This software company was number four in the worldwide market of web authoring tools. The opportunity existed in international markets—where the web authoring market was only beginning. This software company wanted to create an exclusive magazine targeting web developers internationally. Initially, launched as an exclusive magazine, the distribution partners began supporting the product after the second edition. Not only did the magazine support the successful launch of the authoring software—it turned a profit in the second year for this vendor.
Take a look at the sample edition click here
Build Association Value of Membership
Association’s membership goals are numerous. To education, improve regulatory communication and build industry credibility can be achieved with your own branded Association magazine. With B2B Media Company, our staff of editors and production experts can take the burden and expense of building an internal team off your Association. Your own branded magazine, web site and/or newsletter can help your association:
• build membership through increased value to members
• create a closer community with consistent communications
• provide your Association the platform to voice your member’s concerns
• address educational needs
• and match customers with solution providers.
For as little as $10 per member, your Association magazine can become a reality. To review our portfolio of samples, click here
Support Revenue Generating Conference or Event
If you spend more than $40,000 marketing your event, custom publishing may be a more affordable option. By combining pre-event, onsite and post event communications investments, you can launch your own branded communication with B2B Media Company. Expand your reach to missed members, enhance your message with profiles of speakers or case studies and deliver sponsors reach to the market’s decision-makers. B2B Media Company can leverage your marketing investments by publishing your own branded e-newsletters, web site, micro-sites, print or electronic magazines. Ask us how. To view samples, click here
This large industry association spent $100,000 on a semi-annual membership directory distributed as a show directory at their semi-annual trade show. B2B Media Company evaluated the products needed by event visitors, members and the community and developed four event products to support show marketing, onsite visitor information needs and membership. Instead of costing $100,000, these products generated over $70,000 in revenues upon launch. To view these solutions, click here
Web site and Emedia Products
With a web savvy customer-based or association membership, electronic media may be your answer. B2B Media Company uses best in class e-newsletter publishing tools, electronic magazine (e-zine) tools, web site services and web seminar partners, to offer your association or firm, the best available options. All solutions offer excellent tracking, surveying and online access to monitor visitor activity and lead generation. Best of all, we do all of it for you. To view samples, click here
We offer full service marketing consulting services with experts from around the world. Click here fore more
We can help your sales team build revenues or assume sales and marketing activities completely. Our team is expert on all B2B Media Company products, features and benefits. Let us launch the sales on your next publishing venture or ask us to help train your team.